As humans, we tend to get attracted to commodities that come with zero-dollar price tags, regardless of what they are. It would be almost unthinkable to buy a company’s branded t-shirt. But if it’s a gift? You’ll easily hop in to get one. It’s an undeniable fact that, as a society, we love freebies. HowContinue reading “Is Free Shipping Better for Business Than Lower Prices?”
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