Mejorar la funcionalidad de WooCommerce con complementos
It is improving WooCommerce Functionality With Plugins! WordPress is the most popular and widely used CMS platform in the world. So, there’s a good chance if you have a website, it’s built on WordPress. WooCommerce is a free eCommerce plugin that is built for WordPress. Most likely, if you have or want an eCommerce site, it will run best on WooCommerce.
However, while WooCommerce is excellent at handling the basics out of the box, there are many ways to improve it. Your web developer will probably do this with plugins; here’s what you need to know.
¿Qué es un plugin?
The best way to think about web platforms like WordPress is that they’re digital shelving units. All the content on your site, including the themes you use, images, articles, and plugins like WooCommerce, are like objects you store on those shelves.
Con los plugins de WordPress, lo mejor es pensar en ellos como herramientas dentro de una caja de herramientas. Cada dispositivo tiene su propósito y proporciona a su sitio de WordPress una mayor funcionalidad y una mayor capacidad.
Algunos plugins son independientes, como una llave estándar. Pero otros están diseñados para ser un complemento de otro complemento, como nuevos enchufes para una llave de tubo. Cuantos más enchufes estén disponibles para usar, más capaz será el giro. Esta misma idea se aplica a los complementos complementarios.
Algunos plugins, como WooCommerce, son gratuitos, otros cuestan dinero y otros se venden por suscripción.
Plugins can let you use different payment processors, options to change your store’s appearance, security upgrades, and more. Let’s look at some of the better WooCommerce and WordPress plugins and what they do.
Los mejores complementos de WordPress y WooCommerce en 2021
Plugins for WordPress and WooCommerce can make your site do nearly anything. You can even have custom plugins programmed to do things you can’t find anywhere else. This makes the system almost infinitely flexible and extensible. But we can’t list all the plugins out there, so here are some of the best:
Feed de productos de Google
If you want your store and products to appear when someone clicks “shop” on the Google menu, this plugin will let you do it. It’s designed to plug your site into the feed, so your products will always be up to date.
https://woocommerce.com/products/google-product-feed/
OptinMonster
Email marketing is one of your best marketing tools if you’re in eCommerce. OptinMonster makes it easy to build your email list faster, so you can reach more people with your newsletters and promotions.
Perspectivas de monstruos
Las métricas y las estadísticas de tráfico son fundamentales para su planificación y para medir su éxito de marketing. MonsterInsights es un plugin de WooCommerce que integra tu tienda con Google Analytics, para que puedas ver y profundizar fácilmente en las estadísticas más relevantes.
https://www.monsterinsights.com/
ADEMÁS
AISEO, or All in One SEO, is an SEO plugin explicitly built for WooCommerce. Even if you’re running another SEO plugin like Yoast (also brilliant!), this integrates better with the eCommerce part of your site to get better results.
SeedProd
SeedProd is a plugin that’s made to build landing forms. All the internet marketing research shows that sending traffic to a landing page specific to their search is much more likely to convert. So, create specific promotions, add landing pages, and funnel prospects through the sales process faster and with better conversions.
Empujar Engage
PushEngage is another intelligent marketing plugin for WooCommerce. This one sends push notifications to your users so they always know what’s on sale on your site. Quick and easy to set up and use, a great way to keep your customers engaged and coming back to your site.
BuscarWP
The native WordPress site search function is okay, but when you’re talking about eCommerce, okay is not good enough. SearchWP is an advanced search plugin that will help your customers find the right products quickly and easily.
Afiliados fáciles
Affiliate programs are one of the best ways to market any website, hands down. Easy Affiliates makes it simple to set up and automate an affiliate program for your site to get a horde of people selling it for a small commission. It’s the ultimate marketing machine!
Pedidos anticipados para WooCommerce
Un complemento que le permite realizar pedidos anticipados de productos en sus sitios de WooCommerce. Ideal para productos que aún están en desarrollo, libros que publicará pronto o inscripción anticipada para cursos o seminarios.
https://brightplugins.com/woocommerce-preorder-plugin-review/
Depósitos para WooCommerce
Deposits for WooCommerce es un complemento inteligente que procesa pagos parciales por compras. Perfecto para sitios que venden artículos personalizados, donde desea obtener un depósito antes de realizar el pedido.
https://brightplugins.com/deposits-for-woocommerce/
Cantidades mínimas / máximas para WooCommerce
A quick and easy way to set the minimum and maximum order quantities for any product in your store. Great for enforcing top per-customer orders when you’re having a sale or ensuring that customers meet your minimum order requirements.
https://brightplugins.com/min-max-quantities-for-woocommerce-review/
Elegir plugins para tu tienda WooCommerce
Lo más probable es que hayas visto al menos algunos plugins en la lista que mencionamos que te parecieron emocionantes. Pero puede ser difícil averiguar qué complementos necesita. Hay miles de plugins de WordPress y WooCommerce, y algunos son geniales, pero otros son inútiles o incluso peligrosos. Hay algunas formas de averiguar qué tipo de complementos necesitas:
- Visit other websites, and look at features you love but don’t currently offer – search for plugins that provide those features.
- Considere si desea comenzar a ofrecer diferentes tipos de envío: la mayoría de las grandes compañías de envío tienen complementos o integraciones para WooCommerce y existen opciones de terceros.
- Evaluate the security of your site – WordPress is the most popular platform in the world, but it’s also the most hacked!
- Enumere las herramientas de venta y marketing que desea ofrecer: cupones, programas de afiliados, feed de productos de Google y otras herramientas de marketing que pueden ayudarlo a atraer más tráfico a su sitio y ayudarlo a realizar más ventas.
- Evalúe su SEO y, si su sitio tiene un rendimiento inferior, considere agregar más complementos de SEO.
- Considere agregar complementos que integren el intercambio social o permitan que las personas se registren y revisen o comenten los productos.
- Utilice un complemento como Acy Mailing para suscribir automáticamente a nuevos usuarios a su boletín (¡pero asegúrese de activar la función de suscripción!)
There are plugins for everything from abandoned cart management to remarketing. You can add a helpdesk ticket system, add movies to your products, and more. If anything, there are almost too many options! It’s hard not to be like a kid in a candy store when you see all the possibilities!
Mantenimiento del plugin WooCommerce
Once you’ve chosen your WooCommerce plugins, installed them, and set them up, there’s still some work to be done.
The WordPress platform periodically has updates that fix security and functionality bugs, and those usually require you to update your plugins too. Usually, there’s nothing much to that except to click the update button, but a little more is sometimes needed.
In some cases, you might have to change how an API is entered, or you might find a conflict between two plugins. Sometimes, plugins become obsolete or deprecated, and you can’t get an updated version. In that case, you might have to find a new plugin to do the same thing.
It’s essential to do regular maintenance on the backend of your WooCommerce and WordPress configuration, so everything keeps working the way it should.
Problemas con el plugin
Sometimes, a plugin doesn’t work how you expect it to, or you can’t figure it out on your own. Most plugin developers offer support via a help ticket or support forum, so you can usually ask for advice and assistance. Of course, you need some technical knowledge to fix some of these problems, so you might need a little help to implement their advice!
Contrata a un experto en WordPress
Suppose you’re reading this and love extending WooCommerce functionality but not the practicalities of making it all work. In that case, you might consider hiring a WooCommerce expert to help. BrightPlugins are WooCommerce plugin specialists who develop, support and maintain WooCommerce plugins that will increase your site’s functionality. Contact us to discuss your WooCommerce needs and find out how our plugins can improve your site!
Somos Bright Plugins
Complementos brillantes está formado por desarrolladores full-stack que han sido certificados en WordPress y WooCommerce. Ofrecemos los mejores complementos de su clase para propietarios de tiendas, agencias y profesionales.
